The Chamber's Strategic Plan identifies six target industries that have the highest probability of sustained success for building a stronger economy in Greater Waco.

• Aerospace
  Aerospace and expanding businesses serving the U.S. Departments of Defense and Homeland Security is projected to be a strong growth area. Greater Waco is already ahead of the curve with a strong base in this area.
  
  
• Advanced Manufacturing
  More advanced, innovative products will continue to be produced in this country and Heart of Texas region is projected to have strong growth in transportation equipment, plastics and rubber, fabricated metal and machinery manufacturing.
  
  
• Logistics
  Logistics, and the wholesale trade firms that are an integral component of the process, is a key growth sector that is more than just the transport of a product from one point to another. This sector also includes value-added technology services and networks that manage and optimize the entire process.
  
  
• Health Care
  This is the strongest growth area in the United States. The demographic shift caused by the aging Baby Boom generation and extended average life spans will naturally increase demand for health care services and products.
  
  
• Professional Services
  This area has potential for growth to better serve existing and future employers with legal; accounting and bookkeeping; architectural and engineering services; specialized design services; management and technical consulting services; advertising and related services; and other professional and scientific services.
  
  
• Tourism / Downtown
  This sector provides opportunities for employees needing to gain work experience. It also plays a key role in marketing a successful tourism economy where outside dollars are spent in the community by tourists and business people. These visitors also advertise the community when they return home.